Ian King

KSI L1 Graduate Coach Interview – Tui Katene

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Firstly, congratulations on completing the KSI U Level 1 course! And thanks in advance for taking the time to share your experiences with the reader. To get started, I’d like to ask:

1. How long have you been in the industry and what is your current role?

I’ve worked in the industry for over 20 years and held pretty much every position, gym floor worker, Fitness Instructor, Personal Trainer and Manager. Now I own my own gym and service my local community. When I’m not training, I get a few quality personal training sessions in with some of my members.

2. How did you first get involved in the industry?

The gym thing has always been a major part of my life, I started working out in the gym when I was 15, I had just made the New Zealand Touch Football Team and when I wasn’t playing or running around with my ball, I would be in the gym. I’d hang out there for hours, watching, learning and listening, then I was offered a part time job as a student and, that was it…Hooked!

3. What do you see as the ideal position to be in and why?

My ideal position would be to be coaching high performance athletes. As a four times international athlete myself giving back to the industry that helped build my sporting career would be the ultimate.

4. What type of clients do you deal with and is there anything you are planning to change with regard to your client base?

I work with clients of all shapes and sizes, makes and models, from the everyday person wanting to get fit and healthy to elite athletes representing New Zealand. In the near future I’d like to work predominantly with elite athletes and focus more on high performance sports conditioning.

5. What led you to start the KSI Coach program?

I attended a powerlifting 3 lift course in August this year run by Cathy Millen. Cathy talked about KSI Coach Program and her own experiences in working with Ian King. Something resonated with me about the information Cathy delivered and I decided the best way to learn more was to commit some of my time to starting the KSI Level 1 Course.

6. How was the experience of doing the KSI Coach program?

Wow best decision ever! There were so many light bulb moments, from Milo the Greek wrestler in 6th Century BC to legend Charlie Francis. The KSI Coach program just made so much sense. What have been the biggest lessons you have taken from the KSI Coach program? The biggest lessons have been so many, and I find myself going back and revisiting my notes on a daily basis. If I were to name a few of those key lessons they would be:

• It’s ok to follow your intuition
• It’s ok to trust your instincts and resist the temptation to conform.

Ian King you are a Legacy!

7. In your opinion and experience what makes the KSI unique?

There is nothing like KSI, you will not find the history behind the concepts anywhere else. No one else will be able to give you the detailed facts “no holds barred” like Ian. Ian says it how it is, and makes sense of it. Ian talks from experience, he talks with honesty and integrity. In my book nothing beats that.

8. What are some of the frustrations you have faced in your work and what are some of these that you have found a solution for?

The biggest frustration I’ve had over the years is clients who think they know what’s best for them because they read something on google. They get caught up in wanting to do whatever the latest trend is. I guess I look at the trend now and google and talk a lot more about where these trends or programs have come from. I talk a lot more about the history of where these ideas come from, and the type of people who are writing or developing these trends, commercialism, marketing, to name a few.

9. What are your plans for the future?

Initial plans are heading to Canada in November for the Commonwealth Powerlifting Champs then back into KSI Level 2 for a starter in 2016. I’d really like to increase my athlete client base for 2016 so that’s on the cards.

10. What do you like to do in your spare time?

Hang out with my cats, Rocky and See-me, for relaxing, Surfing for fun and a diving for seafood (kaimoana) for dinner.

11. What do you belief are the greatest challenges facing our industry and or someone in this industry?

People and PTs being influenced by what they see on the internet and following exercise trends. It’s crazy. I see new PTs coming in giving ad hoc advice about trends and making up their own version without knowing the correct technique. It’s scary, creates bad habits, which in turn creates injury. A problem I believe the industry will suffer from in the near future.

12. What advice do you have for anyone considering starting the KSI Coach program? Just do it! Nothing comes close.

Again, thanks for taking the time to share your experiences. Every time anyone completes a task they set out to do they stand out, as not everyone does this. So well done, you deserve a big pat on the back!

Ian King

KSI L1 Graduate Coach Interview Sebastien Buttigieg  

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Firstly, congratulations on completing the KSI U Level 1 course! And thanks in advance for taking the time to share your experiences with the reader.

To get started, I’d like to ask:

1. How long have you been in the industry and what is your current role?

I have been working in the industry for almost 7 years now. I began by completing my Cert III in Fitness to become a gym instructor and work in a gym, which I did for a couple of years. I followed that up by completing my Cert IV in Fitness and becoming a Personal Trainer, which I also did for a period of time. I then decided to go back to study and complete my Bachelors Degree in Exercise and Sport Science, which I completed earlier this year.

2. How did you first get involved in the industry?

I had been weight training for a year or so when I decided to do my Cert III in fitness as a way to develop my own knowledge of training and the processes of the human body. After completing it, I found that I had really enjoyed learning everything and that the fitness industry was something I was quite passionate about. I managed to fall into my first gym job, when a friend of mine was leaving the gym that he worked at for another job. I spoke with the manager who I knew quite well by this stage and said that I had completed my qualifications and that I was looking to get some work in a gym. Things just went from there.

3. What do you see as the ideal position to be in and why?

Ideally I would one day like to be working alongside elite athletes in a strength and conditioning setting within a sporting team such as an AFL club, EPL soccer team or even NBA or NFL team. I love working with regular people that are looking to get into better shape, however, having grown up within such a big sporting family, I would love to be able to get involved at the highest level to help these athletes prepare and achieve as much success as possible.

4. What type of clients do you deal with and is there anything you are planning to change with regard to your client base?

Currently I work with a range of clients from older women looking to improve their lives, lose a little bit of weight and get in better shape, to helping out with teaching/running strength and conditioning sessions for teenage athletes. I have also recently started working at a new studio, which deals more with a fitter clientele and those looking to transform their physiques. In the New Year I am aiming to get my foot in the door at an AFL club and start developing experience working alongside elite athletes.

5. What led you to start the KSI Coach program?

I attended a lecture by Ian earlier in the year, after being recommended to go by my mother and fellow USANA colleagues. I found the talk to be extremely informative and it gave me the hunger to learn more about what Ian has done and how I can get to where he has gotten to within the industry. I did some research in the days following and spoke with Ian on the internet and he told me about the KSI Coach program. I looked into it and it immediately appealed to me, so I signed up.

6. How was the experience of doing the KSI Coach program?

At the time of beginning the program it was a bit hard to keep up with regularly doing things, as I was in the final 6 months of my uni degree at the time and was being bombarded with assignments left right and center. However, once my degree was finished it was much easier to sit down and really absorb as much as possible from the program. Everything was easy to follow and the information presented gave me the thirst to attain even more knowledge about the KSI way.

7. What have been the biggest lessons you have taken from the KSI Coach program?

The main lessons that I have taken away from the program are to not just take someone’s word and believe that it is the be all and end all of it. I found it extremely enlightening that so-called “experts” that I had received information from over the years, had in fact been ripping off information that was developed by Ian in the first place. I have also started adopting some of the strategies that Ian has developed with regards to exercise prescription, techniques and programming protocols within my own training and that of my own clients (obviously being mindful to not claim them as my own ideas).

8. What are some of the frustrations you have faced in your work and what are some of these that you have found a solution for?

The most frustrating thing that I have found is dealing with clients that do not have a strong work ethic and seem to only be training to tell their friends that they are going to the gym. The large majority of the time the clients that I have dealt with have been amazing, they have gotten the results that they want, by putting in the hard work that it takes to achieve those results. It is clients like that, who make it a joy to do what I do. It is frustrating when a client comes along and as soon as the going gets a little challenging they make up a myriad of excuses as to why they cannot do something. I have found that over the years, with more experience and more knowledge, I have been able to gradually change these characteristics in certain clients and help them to develop a better attitude towards their training. I have still not mastered the ability to motivate 100% of the clients that I deal with and to get them to do the hard things outside of the gym (i.e. changing their diet habits, stretching, recovering), but I feel as though I am getting much better at this.

9. What are your plans for the future?

Within the next few months I aim to get a position working within the strength and conditioning department of an AFL team, even if it is only a voluntary part-time position. I also want to complete the KSI Level 2 program and be eligible to participate in Levels 3 and 4 of the program next year. I want to attain my ASCA Strength and Conditioning accreditation as well. Most importantly I want to learn more and more in order to become the best coach that I can possibly be.

10. What do you like to do in your spare time?

When I am not working or training myself I like to spend my spare time with my lovely partner, (as it is hard to spend quality time during the week with the hours we both keep). Playing with my two dogs and I am also a musician and play a variety of instruments along with singing. After a long hard day I do enjoy sitting down on the couch to watch a good TV Show (get into Modern Family if you haven’t already!) and playing a computer game or two with my little cousin.

11. What do you believe are the greatest challenges facing our industry and or someone in this industry?

Working solely as a personal trainer is hard, as you only get paid for the time that you are physically training with someone. Week to week that time can vary quite a lot, as it is highly dependant upon the client, how they are feeling day to day, how busy they are at work, how much money they have, whether they are going away on holidays etc. Whenever people are strapped for cash it is things like personal training that get dropped first as it is not a priority for most people, which is totally understandable. It is not a consistent form of income and at certain times of the year it can be quite difficult, especially during Christmas where their money is going elsewhere or they are going away on holiday. Also through the middle of winter, a large majority of the people I come across lack the motivation to train.

12. What advice do you have for anyone considering starting the KSI Coach program?

The best advice I could give is to simply do it! You won’t regret it.

Again, thanks for taking the time to share your experiences. Every time anyone completes a task they set out to do they stand out, as not everyone does this. So well done, you deserve a big pat on the back!

Ian King

KSI Coach Education Program Learn original material based on real coaching – the best way to become the best you can be!Learn more: http://bit.ly/KSICoachingProgram

Ian King

We don’t care, just leave us alone to talk about sets and reps  

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I’ve really gone out on a limb in the last 6 months to warn as many who will listen and give them a chance to prepare, to take new directions in life. I’ve taken a real risk because I’ve seen how many people opt out when I dare to write about money. It would be a lot easier to write about popular shallow things, such as how to buff your biceps in 3 days using an little know secret that you can only learn by signing up for my next course…or something as benign and deceitful as that which is typical of what’s offered in our typical industry marketing.

It’s amazing how so many in physical preparations shut down, opt out, walk away. They don’t want to talk about anything than sets and reps. It will be interesting how that plays out in their ‘golden years’.

How that will support them when they are grey hairs….how that will put their kids through education…fund their medical costs…support their parents as well as their kids….put food on the table….

I guess they want things to stay the same, keep getting the average PT income of 20–40k/year….and that was before the potential downturn…and that income will look like a fortune compared to the income they will receive in the later decades of their life.

However things are not going to stay the same, and I believe you have two choices in change. You can choose change and it hurts. Or you can have change forced on you and that will hurts a lot more. And I believe that type of pain is on the horizon for many. Well actually, the majority – based on what I see of so many turning their back on this information, concluding that they don’t need it.

I’ve been studying specifically the risks of 2016 for the last decade and a half, and few were talking about it back then. Now it’s become a mainstream discussion with

When a Harvard professor is writing for the Washington Post singing from the same song sheet as those who have been calling the risks of 2016 for over a decade, you know the evidence is mounting. The author is Lawrence Summers is a professor at and past president of Harvard University. He was treasury secretary from 1999 to 2001 and an economic adviser to President Obama from 2009 through 2010.

There were a few paragraphs that really stood out to me. Firstly the way so many in physical preparation appear to be putting their head in their sand. They are low incomes now, with little upside even in a ‘normal’ economy. In a downturn they will be screwed. But they want to keep doing what they are doing.

As always when things go badly, there is a great debate between those who believe in staying the course and those who urge a serious correction. I am convinced of the urgent need for substantial changes in the world’s economic strategy.

I guess I shouldn’t be too surprised, as the role model of success appears at least the fitness industry to be more about the perception of greatness defined by likes and friends, and very little about competence or quality of life.

I’ve been studying the impending financial period and solutions for it for a long time now. And when I see what I see regarding people not wanting to do things differently, not willing to learn new values and skills, I really relate to this statement by the authors:

As always when things go badly, there is a great debate between those who believe in staying the course and those who urge a serious correction. I am convinced of the urgent need for substantial changes in the world’s economic strategy.

So what does this mean to the physical preparation coach? Insert the words ‘;hsyical preparation coach’ for ‘world’s policymakers’ in the below statement, as you truly are your own policy maker:

What does all this mean for the world’s policymakers gathering in Lima? This is no time for complacency. The idea that slow growth is only a temporary consequence of the 2008 financial crisis is absurd. The latest data suggest growth is slowing in the United States, and it is already slow in Europe and Japan. A global economy near stall speed is one where the primary danger is recession.

I will repeat – this is no time for complacency. Reminds me a lot of the stories from the Titanic – when people suggested it was time to leave, most might have thought ‘It can’t be, this ship can’t sink!’. I suggest that is exactly what we are seeing now….

Who are you going to be? The ones in the water drowning or the ones in the life boats?

Read the full article at http://bit.ly/Theglobaleconomyisinseriousdanger

Ian King

What’s all this economy stuff got to do with me as a physical preparation coach?  

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This is a question that many will be asking. At least those who have not already opted out because their minds apparently can only accommodate things about how to get ripped or similar…

Let me explain why I believe this economy stuff is relevant to you. In years to come you can look back with the strength of hindsight and judge how relevant this is…

Here’s a brief economic lesson to give you an insight into why many believe challenges in the US economy will affect the world economy, and how they might affect your economy.

The US is the greatest consumer country in the world; some suggest accounting for around 50% of the world’s consumption. When the US contracts, demands for goods drop. Most goods are now produced in China and other parts of Asia. So whilst the Asians economies are stronger than the Europe and Americas, they stand to contract on reduced demand for goods.

The countries that make their money be exporting raw minerals to the production countries will have less demand for their resources, and in turn they will contract. Australia is a great example of this, where Australia’s economy is closely tied to the demand from China for its resources.

So the challenges faced by the US, with its 17 trillion dollar (and that’s just the Govt debt – some suggest the combined real debt is in excess of 40 trillion) debt and growing – are a potential trigger for serious economic downturns in all countries.

Now what’ that got to do with you as a physical preparation coach you ask?

If you have clients, and their incomes are threatened, you will suffer a reduction in demand for your services. Your income stands to drop. The only buffer will be having really, really wealthy clients, and even during the 2006-2010 period, many learnt that your high net worth clients weren’t so financially stable as you thought.

If you have a lease on a facility, and your suffer reduced income, you are going to face an additional challenge in being able to pay the lease payments owned on your facility.

If you are relying on your assets to secure your loans, and your assets take a serious tumble in value, you will be under scrutiny from your lenders.

That’s what I think it has to do with you as a physical preparation coach!

If that concerns you, and if you have not already done so, click here to learn more: http://bit.ly/gettingreadyfor2016

We can all look back in the years to come and ask – was I on track? Did i do enough?

Ian King

PS. We’ve had an offer on the table for nearly 3 wks now where we have offered to rebate 10% of start up costs for new business in a particular offer. Offer ends 11 Sep 2015…

Ian King

I spoke to xxxx (professional) and they said it can’t be so….  

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There is a phenomenon in sport, and perhaps life, where decisions are made about potential, possibilities and peoples lives from a remote, authoritarian and dogmatic perspective.

But who does it serve? Surely it wouldn’t be that humbling to take a less all-knowing approach?

In the 1980s a young national league Australian Rules player suffered what we now call chronic fatigue. The coach told him “I talked to the trainer and there is nothing wrong with you. You just aren’t fit enough.” So they send him off on a special training camp where he paddled in the ocean for hours, ran along beaches for hours, swam in open seas for hours.

Who does it serve? The coach’s and trainers need to be able to diagnose all conditions, the ego of the trainer about more of their services being needed…but what about the athlete? Would it be so demeaning to seek independent unbiased professional advice? To say “I don’t really know why you are complaining about being tired, but lets explore your situation and find out more to help you get over the condition.”

In the 1990s in the lead up to a World Cup, a head national coach put his team through a grueling training session, applying the dominant trend of the time, which essentially ended the team’s hope of winning (and that’s the opinion of some of the athletes involved in retrospect). Faced with a very tired and sore group of athletes, the head coach told the team: “I have spoken with the support staff and they have all told me you can’t be tired, so you are not tired!”

Who does it serve? The coach’s need to be right, the ego of the professional o feeling good about being remotely all knowing…but what about the athlete? Or the team? Would it be so terrible to say “I don’t really know why you are complaining about being tired, but lets explore your situation and find out more to help us win?”

In the 2000s a provincial level rugby playing hurt his shoulder. The coach, supported by the medical staff, decided he was okay, and sent him back on. He damaged his shoulder so extensively later in that game it shortened his career and affected his quality of life forever.

Who does it serve? It helped the team win that game. It confirmed the coach had full control over medical interpretations….but what about the athlete? Would it have been so scary for the team to lose that player for the rest of the game to prevent future surgery? To have said “I don’t like the thought of losing you in this tight game but based on your concerns lets check out your injury and not take risks with you.”

In the post 2010 decade I was working with a young UK soccer player who was recovering unsuccessfully from surgery. He had entered into an agreement to play for a US college on scholarship, but was in no condition to do so. The head college told him “The physical therapist tells me there is no reason why you cannot play and train so I expect you to turn up on Monday and participate fully.” And that was before the physical therapist had even laid hands on the athlete…

Who does it serve? The interests of the college, the ego of the professional…but what about the athlete? Would it be so dangerous to say “I don’t really know why you are reporting pain or concern, but lets explore your situation and find out more?”

Post 2010 I raised a point of concern with a sports coordinator of a high school about injury risks in a training session. The response included “I have spoken to our strength and condition coach and he tells me that the volume of training the athletes are doing does not represent a risk.”

Who does it serve? The interests of the school, the ego of the professional to be right, to be all knowing…,but what about the athlete? Would it be so bad to say “I don’t really know why you concerned about pain, but lets explore your situation and find out more?”

I don’t know what training is going to do. I have a theory or hypothesis and I take it carefully in case I am off-track. If it turns out I missed the target, then I seek to amend the situation, and learn from it. It’s not that hard if you can put aside the need to be all knowing or be right. I even tell the athlete in advance – I don’t know for sure but this is where I am thinking of going, is that okay, and let’s learn from this. Together. It’s not that difficult.

Who does it serve? The athlete.

Ian King

This is not a dress rehearsal  

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…(and it’s definitely not ‘scare tactics’)

Someone suggested in a response to a recent FB page that I was engaging in ‘scare tactics’. That post was not about scare tactics. I have no reason to use ‘tactics’. I am simply reaching out and giving you an opportunity to manage life moving forwards in a period that you may not be ready for, with strategies that I have been developing for the last fifteen years.

Let me explain

Growing up in a household where the dominant economic belief was that ‘the sky was falling’, that the stock market would crash at any movement. As I learnt more about history I understood why. My grandfather was a young father with little children when the 1930s Great Depression hit. That would have left scars.

But only scars for one generation or an 80-year cycle. In the same way as a Great World War – it’s when those who remember them pass, and those who do not remember them shape up for another one, that history repeats itself And I suggest history – the 1930s – is about to repeat itself.

I spend most of my life going contrary to the negative outlook on the economy of my upbringing. And this bullish approach served me well, giving a degree of financial success.

However later in life I began to wonder what it took to indicate a Depression, because I had been very aggressive in my investing, and I realized that if I took this highly leveraged approach into a major downturn or Depression I would be smashed. And after spending my early years listening to stories about economic depressions, I had no excuse for totally ignoring the lessons of my upbringing.

I had become a student of money and business in the early 1990s when I had the hard realization that I had nothing to show for my financial position other than the warm feeling of being successful and highly paid in my profession.

However in the early 2000s, in particular post the September 11 2001 Twin Towers events, I asked different questions – what would it take to create a financial depression and what were the signs?

From the research into the subject of economic depressions, in 2003 I began teaching my inner circle about the 2007/2008 dates for a economic downturn. This information saved me financially, and also served my coaches. My colleagues and acquaintances who didn’t want to heed my advice paid the price during what was called the ‘Global Financial Crisis’ (GFC).

My study in the early 2000s let me to the belief that a larger economic shock was going to hit the world in about 2016.

And that’s were we are today. On the brink of 2016. With the definite signs of a meltdown showing, we may be months, and if not just years away, from experiencing massive financial changes in our lives, in our cultures, and in a way that could significantly affect our daily life.

I don’t need to be right, but if I am on track, and you ignored this heads up because you thought it was ‘scare tactics’, I look forward to swapping notes in about 5 years time. Maybe some of you do need to be scared now!

I have been reaching out more this year to those outside my inner circle. Has it been effective? Not really, most think I am crazy. That’s okay. In retrospect they can review their initial conclusions, and I will look back as say I did what I could to give a warning.

Even those who have shown interest in this more recent reaching out have shown inadequate responses and actions. All I can say is – this is not a dress rehearsal. This is the real deal. It may just be the warm up, but this is the real deal, it is going to happen. How serious it will be, we don’ t know. How much it will affect you we don’t know. But what we do know is that I have reached out, and the ‘ball is in your court’.

Ian King

If the ship goes down what will be your fate?  

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I’ve been a student of the economy, business, finance and success since the early 1999s. By that time I realized I had ‘cracked’ the code on training, yet at the same time realized I was a white belt in the financial stakes. So I set to work, as I do, studying widely and seriously. As with my training innovations, I didn’t write about my study and experiments for a decade, when I wrote my first financial education book ‘Paycheck to Passive’, and began teaching about money in our holistic physical preparation coach education through KSI U circa 1999.

Yes, I know. Physical prep coaches should not be talking about finances, have no right doing so, and most of you are not interested. Which is why most of you will become losers at the money game. And if the predictions I have been exposed to about events in the next few years are anywhere near accurate, those who lose at the money are facing a small upper-cut – rather a left / right combination and a hook and an uppercut.

I don’t speak too often or openly about money and business outside of our inner circles KSI Coaching group, however I chose to go out on a lim b recently in a general blog here:

http://bit.ly/beyondsetsandreps

With this in mind I found the following article very interesting:

http://bit.ly/DonaldTrumpEconomicPredictions

My favorite line in the article:

“But Wiedemer’s outlook for the U.S. economy today makes Trump’s observations seem almost optimistic.”

Yes see we’ve being studying and improving and helping others in physical preparation improve, prepare and thrive in the holistic areas such as money, business and financial education now for about a decade and a half. We are unique in what we teach – we actually teach from personal experience. And we are very concerned that most of you are going to sink if the ship goes down because you may not be taking the warnings seriously.

Now hopefully the prediction and wrong and you can continue doing and thinking exactly what you are doing right now and survive. However, if the predictions are on track, all we can say is we did our best to reach out and inform you….its up to you.

If you have a concern about your future and you want to chat we are willing to reach out and help. We can make this offer because we know we are not going to over-run. Most of you are still lving with the habits in the mind and body of an economy that left the station years ago. Email us at question@kingsports.net.

Ian King

I never get lost – I’m always being told what I should and shouldn’t do….  

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I’ve a personal joke about never getting lost because in everything I do or go there is always someone keen to tell me what I can or should do or not do!

Here are some of the things I have been told I can and can’t do, or what I am. That I chose to ignore and instead make my own decision about what I should do or be, just as I encourage everyone to do.

You can’t coach!

It was about 1981 and I was doing a sport specific coach accreditation course. I got a ‘C’ for my practical coaching assessment, and it was pretty clear the coach teaching the course believed I could not coach. That coach went on to be the national coaching director amongst other roles. Right or wrong, I keep going, and there are thousands of athletes who would score me a bit higher than a ‘C’ from their personal experiences!

You can’t teach!

I was doing my final year of practical PE teaching and the superving teacher left me no doubt as to his assessment – I could not teach. Right or wrong, I keep going, and there are thousands of athletes and hundreds of thousands in training around the world who have benefitted from and enjoyed my teachings.

You don’t know what you are doing in training!

I was the first Australian to make a living out of training athletes, and yet many who came later were common in their claims that I didn’t know what I was doing. Apparently I had no idea on how to train athletes. Knowing what I now knew about the intentions of these ‘coaches’, I get why Right or wrong, I keep going, and there are thousands of athletes who whose sporting goals were met or exceeded, and hundreds of thousands if not millions whose training has been positively impacted by my training conclusions.

You can’t write!

After I published my first book on bodybuilding (Get Buffed! 1999) I received an email from an established industry writer with professional training in journalism. He went paragraph after paragraph about how bad my writing was. I got the sense he wanted me to stop writing, and knowing his influences, I get why. Right or wrong, I keep going, and there are hundreds of thousands of people around the world if not millions whose training has been positively impacted by my writings.

You can’t present and your concepts are crap!

During a seminar in Boston around 2000 I noted a mass walk out of attendees, let by a local coach who I had never head of before, despite travelling throughout and studying all prominent S&C coaches in North American for the prior decade. Later that day he sent a scathing email to my host telling them my content was really bad, and my delivery was really bad, and threatening what would happen to my host if they dared bring me back. Knowing what I now know about the intentions of this ‘coach’, I get why. Right or wrong, I keep presenting, every year there are thousands around the world who seem to really enjoy and benefit from my presentations!

You are an arse-hole and nobody likes you!

During a presenters dinner at a national level conference about a decade ago I listened to a physical preparation coach embellish their role in the success of an athlete (nothing new about that!). Then I watched them walk into the trap being set by another at the dinner table, who then set about challenging why that had had certain technical limitation. At this stage the embellisher didn’t know which hole to crawl into. I was almost on the floor laughing. It was, at least in my opinion, really funny! I got the obligatory ‘no-one likes you email’ a few days later…

Shortly after than I got an email from a young wannabe who sought direction in relation to his first knee reconstruction. I asked him some direct questions, which resulted in an immediate push back, and that was the end of the dialogue. Within 12 months that same person who could not engage in a straight discussion about why they got injured in the first place has work hard on marketing themselves on having a bullet proof solution on how to prevent or rehab knee injuries….

I get a lot of emails (nothing new about that) most asking for guidance. When I give them guidance, I look at their willingness to help themselves. Are they willing to buy the educational material I suggest, or is their interest limited to if they receive ongoing free email mentoring from me. Sometimes I even ask them what action they have taken in relation to the prior actions that I gave them to do to test their true intentions. Sometimes this doesn’t go down too well, like the one writer who suggested I was an arse-hole for suggesting that there was a limit to my desire to provide free email mentoring in the absence of a commitment to take the actions I recommend….

Right or wrong if you speak BS (there a number of bi or multi-linguals in the industry…English…BS…!) I will laugh. Right or wrong if you ask me send me emails asking for my help I will continue to challenge you in your thinking and (I know, very audacious!) expect you to take action to find your own answers also! If you don’t like it, stop BS’ing or don’t send me emails asking for something when you are not willing to take action for yourself, to reflect on your own paradigms!

I keep answering emails in the same I reserve the right to ask you a question also way. And every year (and there’s been a few years since emails entered our lives) there are thousands around the world who seem to really enjoy and benefit from my responses!

Now I ‘ve give heaps of personal examples. I know you have heaps too. The only question is – will you stand true to your path or be buffeted by the actions of others whose motives are at best questionable? Will you be true to yourself, or feel the need to follow the directions given to you indirectly by those who do not necessarily have your best interests at heart?

We all face these decisions, ever day.

Ian King

Ground hog day for the physical preparation coach  

/by

After spending a few hours on the phone with Bruce from the UK a number of points he made struck home. Not that they were new, just that the strength and commonality of the pattern had become distant for me.

He spoke of waking up and realizing each day was the same as it was over a decade ago.

“…The realization struck me recently that my working day is similar to what it was thirteen years ago.”

He spoke of realizing that his income was not growing. But that the cost of living was.

He spoke of the realization that whilst making money per se was never his initial goal, he now realized that the obtainment legal tender (was critical to support those that relied him.

“…Making money was not my main concern when I initially set up in business but my outlook has changed considerably as I now have a family to provide for, as well as retired parents for whom I want to ensure quality of life into old age.”

And even though it is almost heretical to talk about family values in physical preparation, the reality is many will have family, have kids, and spend more time with their clients than their kids.

“….So my main personal challenge is simply to create financial security for my family, and I currently feel a long way from this and a little lost as how to achieve it. I also want to be in a position where I can enjoy time with my children and, however clichéd it sounds, watch them grow up.”

No, it’s not cliché to me – maybe to the average ‘I just want to talk about sets and reps’ kind, but not to me. I made a plan to give my kids the same level of service or better than the athletes I trained like they were my kids.

He spoke of realizing the need to do something differently to get a differently result.

“I believe I have grown my companies almost as much as I can …and, looking forward, I do not see much capacity for a change in my circumstances.”

Now let me say this. Many will discard this text as boring soppy crap. And I can assure you that those same people, in 10-20 years time (if not before) would, if they were to be honest, say they missed the point, and wished they would have taken more notice all those years ago when an older, more experienced person who had figured this out had thrown them a lifeline.

One day you might realize, it’s physical preparation ground hog day – and it’s not a movie, it’s your life….

It an amazing opportunity to be a coach – but how many reps are you counting count for clients before you realize that choice would be great. Choice meaning you can vary your day from what it year in, year out….

I know, I make a lot of people angry when I have the audacity and rudeness to holistically, because the unwritten rule in coaching is you are just a coach, get used to it, and don’t dare to be a anything more than a one trick pony.” I have been teaching holistically for a number of decades now and I’m pretty desensitized to the less than complimentary comments (they are part of being an innovator, and doing what you feel is the right thing to do as opposed to what you think others want you to do – I get them daily…).

I am also pretty desensitized to seeing older coaches doing what they were doing decades prior, for less money, for less joy and the pain is evident in their voice and body (assuming they have not left the industry in disillusionment).

It doesn’t have to be this way. How do I know? Because I have mentored many to a life that is very different to the fate most of you face.

The first case study I share is that of a college strength & conditioning coach in North America who 15 yrs ago took up the challenge:
http://www.viddler.com/v/269635b3?secret=65048940

The second case study is that of an Australian physical preparation coach who 10 years ago took up the challenge:
http://www.viddler.com/v/eb36a4ea?secret=22794046

The third example is that of a Californian PT and physique competitor who not only took up the challenge but also became the winner of our first formalized season of the Leveraged Income Challenge:
http://www.viddler.com/v/5682993a?secret=45943402

So here’s you chance to choose between a future of ground hog day for the physical preparation coach or choice. Your call.

Interested to learn more about the KSI Leveraged Income Challenge? Click here:
http://bit.ly/LeverageIncomeChallengeInterest

Ian King

Trust and action  

/by

I speak and present to a lot of people. Ideally to highly pre-qualified people who have my experience and drive to excellence. However in the case of presenting to large groups I understand the need to be give anyone in the audience a chance to be exposed to the lessons I share, knowing some will ignore the message for a variety of reasons.

One of the most common reasons I believe is I teach things that are beyond the current dominant paradigms, things that are not trend yet – so the majority won’t want to do them – but things that once the industry trend-spotters pick up on the groundswell and imminent tipping point they will rush to publish them (even if it means rewriting chapters from previously published book) – just to be seen as the ones who ‘brought this stuff to light’ (one of my favorite BS statements code for we had no idea but realized it was going to be a hit so we wanted to be associated with it’s popularity).

So when I receive feedback from an otherwise lowly pre-qualified seminar attendee who has never heard of me before, never met me before, and never had a one on one consult with me before – they were simply in the audience – that they have taken action and it has opened their eyes to the possibilities and potentially changed the quality of their lives – well, that’s really, really rewarding.

This is exactly what happened when I received this email today:

“Hi Ian, I met you on Saturday afternoon in Perth, I was asking questions about where to start when you’re broken. You recommended a stretching DVD. Was that the Guide to Individual Stretching that you talking about? And is the DVD the same as the video that is available on your site? If so, then I’ll buy the one on your site. I just wanted to be sure it was the correct video that you mentioned.

After the presentation I went searching and found an article that you wrote a few years back on the Lazy Man’s Guide to Stretching.

About four weeks ago I tore my left soleus, only a minor tear, but the second one on that leg in two years (the previous one was a grade 2 tear in the gastroc). After resting for a week my physio said I could walk as much as I wanted as long as the leg didn’t hurt, and not to walk two days in a row so as to give it time to rest in between. Since I don’t have a moderate bone in my body, I walked 12km in the next few days (with the days off in between) at a pace that was only just slower than my running pace. My calf didn’t hurt, but I did end up inflaming both hips and glutes. Since then, for the last three weeks I’ve had a burning muscular pain in my glutes and aching hips. Foam rolling, massage, gentle walking, none of it really helped. It improved a little, but was hurting constantly.

I did the Lazy Man’s stretching last night, and a few minutes after finishing I realized that neither my hips nor glutes were hurting. I had a little bit of an ache this morning when I got up, so did the stretches again and have been fine all day. Three weeks of discomfort and it’s gone with two sessions of stretching.

This is why I’d rather not wait a few weeks for the DVD if I can access it via video now. If a few simple stretches can fix that then I can’t wait to see what a proper full body routine could do! Thanks,”
–M, Perth

To which I replied:

“M – that is the DVD I was referring to – you can get it hard copy here

http://kingsports.net/GetBuffed/dvds/menu.htm

Or electronic here:
http://subscriptions.viddler.com/kingsports

Great to see you dig up an online article! Here are a few more for you:
http://kingsports.net/ksi/articles.htm

When you say:

“Three weeks of discomfort and it’s gone with two sessions of stretching.”

I get very happy! And people wonder why I am so confident about he effective of my conclusions about the best way to train!

To reward you for you willingness to trust my recommendations, to take action, to find ways to heal yourself – I have just given you free 1 month access to the ‘KSI Athletes, Family and Friends section of the KSI E-Video Library – which includes the e-version of the dvd you are going to buy – so that you can get started now! And you will note this section includes so much more incredible (and now free to you) content!

Well done! I am so proud of you!”
–Ian King

Wow! Isn’t it great to impact peoples lives through training, only possible with trust and action!

Ian King