Feedback on my latest book – Barbells & Bullshit  

I recently received this feedback about my latest book: Ian, Great book… …keeping me up late. Very entertaining, hilarious, gut-wrenching and scary as you unfold the reality of this industry, while pairing it with guidance to a conscious way of thriving in the field of physical preparation and life. Also, you have brilliantly made the […]

The World is Flat!  

Popular stories have humans believing the world was flat and that Christopher Columbus, in his late 1400’s explorations to the America’s, travelled in spite of this belief and the risk of ‘falling off the edge’ of this flat earth. If this were true, Columbus showed courage and shaped the world as a result. As a race […]

Enough to make your blood boyle

I looked, and looked again – surely not! I couldn’t believe my eyes! There on the ‘net on an ‘industry leading’ site was three stages of a strength progam that KSI had provided a client some years prior. Being given away as a PDF download – free! How is that possible!? For the duration of […]

Performance coach. Really?  

The following is an extract from Ian King’s latest book ‘Barbells & Bullshit’ – due to be released later this month. I have noted a trend over the last decade or so for physical preparation coaches involved with athletes and sporting teams to refer to themselves as ‘performance’ coaches or directors. In fact, this title […]

Surely they can perform better than this!  

Many years ago I met a gentleman at a NSCA trade show who owned a major equipment distribution company in the industry, and who had a booth at the trade show. He seemed a genuine person. So recently when I learnt his company was distributing my material – just without my name on it and […]

There is no such thing as a functional exercise  

There is no such thing as a functional exercise or training program. It’s time to put some perspective on the use of the word ‘functional’, which has become somewhat of ‘catch-cry’ since the start of the 21st century. I believe it has probably gone too far now, and too many reputations on based on it, […]

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